NYSE · Consumer Discretionary

Clorox Company CLX

The Clorox Company manufactures and markets consumer and professional products worldwide. The company operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers home care cleaning and disinfecting products, bleach, clog removers, and laundry additives under the Clorox, Clorox2, Pine-Sol, Scentiva, Tilex, Liquid-Plumr, Poett, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand in the United States.

Specialty Chemicals

Company profile

Business mix

  • The company operates through four segments: Health and Wellness, Household, Lifestyle, and International.
  • The Health and Wellness segment offers home care cleaning and disinfecting products, bleach, clog removers, and laundry additives.
  • The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States.
  • The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; water-filtration products under the Brita brand; and natural personal care products under the Burt’s Bees brand in the United States.

Current key questions

  • Can consumer demand, pricing, traffic, and channel execution support growth in household & personal products?
  • How do input costs, promotions, inventory, and brand strength affect margins?
  • Does management convert scale, store or digital reach, and capital allocation into higher per-share value?
Holders 2 Current sample portfolio
Public mentions 0 Videos / interviews / letters
Valuation snapshot
PE 15.26 FCF 3.34% Buyback 1.6%
2026-06-07

Current firm holders

Firm Weight Value Filing period
Gotham Asset Management Joel Greenblatt 0.1% $38.3M 2026-03-31
Fundsmith Terry Smith 0.2% $26.7M 2026-03-31

Recent trading changes over the last 4 quarters

Net buyers 2 Last 4 13F filing periods
Net reducers 1 Last 4 13F filing periods
Unchanged holders 0 Share count unchanged
Increase amount $25.5M Estimated from net added shares
Reduction amount $36.9M Estimated from net reduced shares
Net share change / base shares -14.0% -109,778 / 784,887
Fundsmith Terry Smith 4 filing periods
13F 2025-06-30 Filed 2025-08-14
Unchanged Shares 0.0% 13F value change $0
13F 2025-09-30 Filed 2025-11-14
Unchanged Shares 0.0% 13F value change $0
13F 2025-12-31 Filed 2026-02-17
Unchanged Shares 0.0% 13F value change $0
13F 2026-03-31 Filed 2026-05-15
Major reduction Shares -58.1% 13F value change -$35.2M
Settlement As of 13F 2026-03-31 · Filed 2026-05-15
Base shares 613,497 Last 4 periods -356,280 (-58.1%) Total shares 257,217 Value $26.7M
Gotham Asset Management Joel Greenblatt 3 filing periods
13F 2025-09-30 Filed 2025-11-14
Major increase Shares 117.5% 13F value change +$18.7M
13F 2025-12-31 Filed 2026-02-17
Major reduction Shares -46.1% 13F value change -$18.9M
13F 2026-03-31 Filed 2026-05-15
Major increase Shares 150.1% 13F value change +$23.4M
Settlement As of 13F 2026-03-31 · Filed 2026-05-15
Base shares 126,180 Last 4 periods +243,617 (+193.1%) Total shares 369,797 Value $38.3M
Yacktman Asset Management Stephen Yacktman 2 filing periods
13F 2025-09-30 Filed 2025-11-04
Major increase Shares 30.5% 13F value change +$1.8M
13F 2025-12-31 Filed 2026-02-03
Major reduction Shares -18.5% 13F value change -$2.4M
Settlement As of 13F 2025-12-31 · Filed 2026-02-03
Base shares 45,210 Last 4 periods +2,885 (+6.4%) Total shares 48,095 Value $4.8M

Recent mentions

No public mentions.